And with the launch of its new Web site, MohawkGreenworks.com, the flooring industry's largest recycler is making it easier than ever to embrace environmental stewardship.

The eco-savvy site is dedicated to highlighting its environmental efforts and social responsibility initiatives-bringing all of the company's green projects together on a single platform called "Greenworks."

"Business success today is increasingly defined by ‘green' and we're no longer just talking about dollars," explains Diann Barbacci, vice president of sustainable design for The Mohawk Group, the commercial segment of Mohawk Industries. "Mohawk was founded on the principals of sustainability. MohawkGreenworks.com gives us the opportunity to share our story with customers, business partners and environmentally aware individuals interested in learning how to make ‘going green' work."

Covering the spectrum of environmental practices-recycle, renew, reuse, recover and reduce-MohawkGreenworks.com tells the company's sustainability story in four sections: Green Products, Green Manufacturing, Recycling and Green at Work. From its pioneering recycling and waste management initiatives, and innovative manufacturing processes, to eco-friendly sampling tools and environmentally responsible products, the Web site is yet another step toward helping ensure that Mohawk Industries' environmental impact remains minimal while continuing to drive momentum for the importance of sustainability across the industry.

"It's easy to say you're green. It's a lot more difficult to actually be green," says Frank Endrenyi, vice president of sustainable development for Mohawk Industries. "Greenworks is designed to help people understand how much effort goes into the process and how it impacts every level of our company."

Visit www.mohawkgreenworks.com to learn more about Mohawk Industries' sustainability initiatives. More news about Mohawk's Greenworks effort will be unveiled at Greenbuild 2007 in Chicago.

A long-standing industry leader in sustainability, Mohawk Industries pioneers a strong focus on driving environmentally sound practices inside and outside of its facilities. The flooring manufacturer continues to make significant investments in state-of-the-art technologies to enable the creation of life enhancing, eco-friendly products and processes. For more information about Mohawk Industries' sustainability initiatives, visit www.mohawkgreenworks.com.